Implementing Science-Based Research to Better Care Value

Why is change so hard? How do we help people incorporate new knowledge into their lifestyle habits and work practices? Psychological barriers get in the way when faced with new information, especially information that counters previously held beliefs or practices.

This phenomenon is especially true in healthcare—both for consumer and healthcare providers. Scientists continue to identify responses to new information that reveal innate discomfort with changing our minds or practices in the face of strong evidence. In order to provide better care value, it is important to educate ourselves on why change is difficult to accept and how to best incorporate new knowledge into our practice and care we provide.